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Digital Marketing Strategies

B2C Marketing Strategies

What is B2C Digital Marketing? B2C (Business-to-Consumer) digital marketing refers to using online channels to promote a business that caters to consumers rather than other companies. As a result, it enables communication between businesses and consumers. B2C digital marketing services include social, paid, email, and search channels. Why do you need B2C Digital Marketing? First …

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multi-channel marketing

Multi-Channel Marketing Strategy

What is Multichannel marketing? Multichannel marketing is a combination of various promotional channels into one unified strategy for attracting customers. It is a practice wherein the organization communicates with the customers through websites, direct email, Direct mail (printed piece) SMS, SEO, notification, in-app messages, social channels, Google+, YouTuble.com and etc. It can be counted as …

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