When we look to the future of the SEO industry, new technological advancements undoubtedly play a key role. If you want to stay on top of the industry, keep an eye out for these emerging technologies and start incorporating them into your company strategy. 1. Natural Language Processing Google uses natural language processing (NLP) to …
Google Webmaster is a free Google application that assists companies with search engine optimization. It is a fantastic platform for diagnosing everything about a website from Google’s perspective. Some 3.5 billion Google searches are made every day and your website ranking on the first page of Google can be a business lifesaver. Google Webmaster allows …
Numerous companies are becoming conscious of the tremendous growth that can be achieved by ranking highly on Google wit the help of optimized SEO strategies. While SEO is the top priority for 61% of businesses, many choose to employ black hat SEO techniques to get to the top of the search engine results page. Black …
The pandemic took over all headlines in 2020 and changed the world as we knew it. The reality is that all of us are navigating through uncharted territory and this period is filled with challenges. The one certain thing is that a company’s response to the pandemic will have a lasting impression on audiences and …
Happy New Year! We want to start this blog with an incredible quote by Alan Cohen that reads – “Do not wait until the conditions are perfect to begin. Beginning makes the conditions perfect.” This quote is ever-green and is capable of giving us all a much-needed push when we feel a little scared, skeptical, …
Generating great ideas, creating awareness, and building anticipation around products and services isn’t enough to get high conversion rates. Optimizing page layouts, creating impeccable designs, and writing stellar website copy isn’t enough either. So, what is it that guarantees conversions? The answer is simple! Fully optimized sales funnels are the only effective way to ensure …
What is a pay-per-click campaign? PPC is a digital marketing tool through which advertisers make the payment to a website owner when someone clicks on the Ad. Pay-per-click campaigns can supercharge your marketing efforts and give you visible results immediately. Pay-per-click Ads help you drive traffic to your website, thereby increasing your chance to make …
