Author name: Cross Digital

Machine learning in digital marketing

Brand marketing with Machine Learning

Digital Marketing July 30, 2022 “Predicting the future isn’t magic, it’s artificial intelligence.” – Dave Waters. In 2019, Nicolas Darveau from Think with Global predicted that the rapid advances in Machine learning would result in almost all media buying digitized and automated. The future is now. Source: Think with Google Machine learning has the potential …

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