Local SEO Rankings Factors What is local SEO? The process of optimizing a website for local search in order to improve traffic, leads, and brand exposure is known as local SEO. Finding local keywords, improving a company’s Google My Business profile, and creating “NAP” citations are typical chores connected with local SEO. Do you need …
B2C Marketing Strategies What is B2C Digital Marketing? B2C (Business-to-Consumer) digital marketing refers to using online channels to promote a business that caters to consumers rather than other companies. As a result, it enables communication between businesses and consumers. B2C digital marketing services include social, paid, email, and search channels. Why do you need B2C Digital Marketing? …
Humanizing the Homepage A website is the core of your brand’s online marketing presence. Thus, the first impression matters, which revolves around the home page. It serves as the cornerstone on which you build everything else. An eye-tracking study by the Missouri University of Science and Technology shows that visitors form a first impression in …
